Siti Cable

Siti Cable is a major cable broadcasting and telecommunications company in India, which provides cable television, cell phone and internet services in major cities such as Kolkata, Mumbai, Banglore, Ahmedabad, Kochi and Trivandrum. The company's main offices are located in Delhi.[1]

The most popular product offered by Siticable in India is Dish TV which is a form of direct to Home television.SITI Cable is now renamed as Wire & Wireless India Limited.Their website is :- http://www.wwil.net/

SITI Network

WWIL is one of the largest Multi System Operator in India which brings more than 180 quality channels to your home.

WWIL provides cable services in India's 54 key cities and adjoining areas. The cable TV signal is transmitted to subscribers through our 400 centers and more than 4000 Local Cable Operators who are also our Business Partners.

WWIL brings to your homes 24x7 uninterrupted entertainment and news assuring you wide range of channels with a perfect blend of local & regional content. WWIL's infrastructure is backed by the state-of-the art head-ends and hybrid fiber optic network. The advantage of a Cable Television is its reliability even in adverse weather conditions such as Cloudy conditions, heavy rains, storm, fog, etc.

WWIL distributes its signals through a world-class infrastructure backed with state-of-the art head-ends and hybrid fiber optic network

Contents

Facilities

SITI Digital Cable Television offers a superior picture and sound quality as compared to the conventional analogue cable TV. We have been able to give value added features to consumers that are offered by other digital platforms and others digital players like Electronic Programming Guide (EPG), create favourite channel list, Parental Control to block unwanted channels, Radio channels, Games through Set-Top-Box (STB), multilingual functions for channels offered in more than one language. Digital Cable is also able to offer local city channels covering local events that are of interest to viewers only in that city.

          Siti Cable has made a revolution to telecast the digital signals like the DTH Operator.Siti Cable telecasts the Analogue And Digital signals simultaneously.They carries 94 Channels in Analog Transmission (Traditional Cable TV Broadcasting System)and 190 TV Channels  in Digital Transmission at Kolkata.The analog and digital signals are telecasted through the same wire.All SITI Cable viewers need a Set-Top-Box to access the digital signals.One customer can view the analog signals,when he directly connect the cable cord with TV Antenna(RF)post.But when the cable connection is directly connected with Set-Top-Box and The output of set-top-box with RCA Jack is connected with the AV port of TV,then the digital signals can be viewed.Digital and analog signals can be viewed in the same wire and same connection.No extra line is needed.All SITI Cable Network customer can purchased a Set-Top-Box to view the digital channels.In the CAS Area,you will get your selected pay channels.There are no extra monthly rental charges to access digital signals through Set-Top-Box in non-CAS area.Your monthly charge will be same,if you buy set-top-box or not.In the non CAS area,you will get all pay channels and free-to-air channels without any additional monthly cost.But After installing the set-top-box,the digital signals can be viewed and picture and sound quality will be extraordinary.Pictures and stereo sound quality will be like DTH signals (Like Tata Sky,Dish TV, Sun Direct DTH,Airtel,Big Tv,DD Direct).You can get the taste of DTH signals in your cable line only,without any monthly charge.This Set-Top-Box is provided by SITI Cable,through cable TV operator.In CAS Area it costs Rs.2500/- and in non-CAS area it costs Rs.800/- for one time purchase.The Set-top-box costs may be raised in the non CAS areas,when the CAS system will be implemented there.CAS stands Conditional Access System.The box may be rented by SITI Cable in CAS Area only.There is a VIEWING card inside the set-top-box,which is easily detached by the user.SITI Cable also provides the electronics program guide through Set-Top-Box.There are a few games also in the Set Top Box.
          The special features of the SITI Cable Digital Transmission are:-
 Enhanced Quality Of Transmission:-

You get best DVD quality pictures & clear sound that gives you theater-like experience, high quality & international standard services without having to buy expensive equipment. The viewing experience will be the difference that one experiences between B/W TV and Colour TV.

Enjoy the most advanced technology like Electronic Programming Guide (EPG), Scan program listings, reserve programs days in advance, set convenient on-screen reminders, parental control and many more.

 Electronic Program Guide (EPG)

Electronic Program Guide (EPG) is a guide which enable viewers to view programs, information and other options of interest without disrupting the program they are viewing. The EPG displays the name, start time, and date of all programs and also upcoming programs of all pay channels including their synopsis.

 Information Banners :- 

The on screen information banner allows the viewer to browse the schedule listing for the channel they want to watch. It also provides short program descriptions without disturbing their viewing.

 Program Reservation And Reminders :- 

This feature empowers the viewer to reserve a program for future viewing. As the program's start time approaches the viewers gets a reminder message, or the box can also be set to automatically switch to the selected program.

 Parental Controls :- 

This feature empowers subscriber to set password and block channels with certain ratings values from being viewed. Best applied to keep parental control over children regarding the channels viewable by them.

WWIL IS GOING TO LAUNCH A HITS TECHNOLOGY AS A BRAND NAME SITI SATELLITE.

Briefly About CAS

Conditional Access System (CAS) is a technology which is used to control access to Analog or digital television services to authorize viewers by encrypting the transmitted programming and is used for pay-TV services.

For viewers

In simplest terms Conditional Access gives the viewers, choice of channels they want to see. In other terms it means viewers only pays for what they see.

How does CAS works

The simplest possible manner the channels which have to be made viewable to the customer as per his choice are encoded (encrypted) from the cable TV control room. The viewer has a Set Top Box which can show him those encoded channels against specific authorization by the service provider on the request of the subscriber.

Highlight

Consumer will be able to watch free to air channels by paying a fixed monthly rate even without Set Top Box as in conventional CATV System.

It should be noted that the amendment to the CATV 1995 Bill has Passed in the Parliament which mandates the compulsory 'Conditional Access System' (CAS) for all Pay channels and has been implemented in a phase wise manner.

Key Parameters of CAS implementation

   * Technology - Analog or Digital
   * Conditional access System Architecture
   * Compatibility of subscriber management system
   * System Security
   * Deployment of Set Top Box

WWIL is offering digital services in South Delhi, South Mumbai and Kolkata CAS markets

Criticism

The company has come under fire for adopting strong-arm tactics to oust small cable operators in various cities. With the coming of Direct to Home (DTH) services, it has lost much ground in the recent times. The company was in the news for a sex scandal involving its Jalandhar franchisee.

References

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